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  • Webinar: Reaching Medicare Advantage Beneficiaries and New Customers Through Technology

Webinar: Reaching Medicare Advantage Beneficiaries and New Customers Through Technology

The number of people choosing Medicare Advantage plans continues to rise, and incoming Medicare beneficiaries are increasingly tech-savvy. Understanding the best way to reach these customers and how to meet their needs through new technologies will be increasingly crucial in this business.  Learn more about how technology can be harnessed as both a key member recruitment and a key member engagement tool.

Topics include:

  • Strategies and best practices for engaging with seniors around technology
  • The crucial role of tech in population health management and supplemental benefits
  • How to harness tech tools for recruitment and to improve member satisfaction
  • Novel approaches for using tech to support family and caregivers

Featured Speakers:

Christine Leo

Senior Director Medicare Product Cigna

Claire B. Cruse, MPH

Chief of Staff Deloitte Center for Health Solutions Deloitte Health Equity Institute

Carissa Stajnrajh

Vice President, Clinical Strategy Insightin Health

Date: February 17, 2022

Time: 11am ET / 8am PT

Duration: 1 Hour

Access on-demand recording