15+ years of analytics and digital marketing experience to include customer acquisition, retention, and win-back. Proven solutions for Kaiser Permanente, La Quinta, Dickies, Johns Hopkins Healthcare, Magellan, Highmark, Masterbrand, Target, and other prominent industry leading brands. Successfully architected several multi-million dollar campaign automation to improve ROI. Gartner CRM Excellence Award Winning Member Engagement Campaign. Multi year customer engagement automation resulted in $300M+ gained revenue for a Healthcare Client.
Michael brings 20+ years of experience in consulting, technology implementation, and business analysis for various direct to consumer industries, with a concentration in healthcare. Michael’s deep insight in Medicare Advantage market place provides the Insightin team with a strategic view from the health plan’s prospective. Michael provides strategic consulting and technology implementation strategy for our clients.
Marcia brings 15+ years of experience working directly with clients on solving problems around technology training and instructional designs. Marcia has worked on multiple patient engagement platforms to deliver learning courses for physicians and nurses. As Chief Experience Officer, Marcia oversees Insightin’s overall Customer Experience Delivery. In doing such, she works closely with Insightin clients and internal product teams to ensure Insightin standards for experience excellency are exceeded.
Shufang brings years of experience in data science and research from her time at Arizona State University where she earned her Ph.D. in Bio-design. Her advanced skills in machine learning and natural language processing allow Shufang to lead our best-in-class data science team in developing a revolutionary data-driven platform by leveraging machine learning and big data analytics to provide members a high-quality life.
10+ years of hands on software development. Architected system design for multiple industry leading brands- Target, Highmark, Johns Hopkins, Kaiser Permanente, University of Pennsylvania. 5+ years experience of managing 20+ member software development team. Lead architect and responsible for all development efforts for Insightin | Health Cloud platform.
10+ years of customer success experience, combined with operations and product development management, with a focus in healthcare technology services. Erin has successfully implemented and supported platforms for quality and risk adjustment customers while simultaneously providing strategic direction and guidance. Her cross-functional experience and knowledge, and continual focus on customer satisfaction and delivery, provides a best in class perspective and approach to operations management at Insightin Health.
An experienced operations leader with years of practice delivering inventive business strategies and client-focused solutions, Veronica brings innovative strategies for driving scalable and sustainable growth through implementing effective processes and empowering employees to operate at peak performance. Her strong ability to implement meaningful and impactful change has shown proven results in improving client margins and streamlining operations.
Ross brings years of experience delivering thoughtful, unique product experiences to healthcare clients in both the clinical and non-clinical worlds. His background exploring user behaviors, requirements gathering processes and initiatives, and product testing helps drive the Insightin team to deliver a superior, consistent, and insightful product.
Anthony has 10+ years of experience in the world of IT and data security. At Insightin Health, Anthony is responsible for developing and enhancing an information security program and maintaining compliance. Part of his daily responsibilities include going through the complex and sometimes daunting process of answering security questions for our clients. Besides being the family & friends go-to IT person 24/7, Anthony loves to spend time with his family and two dogs.
Shay has years of experience as a marketing lead, designing and executing multi-platform marketing campaigns to drive engagement and results. From her academic experiences at the University of Maryland (UMD), where she studied Marketing and Technology Entrepreneurship, to her current experiences back at UMD pursuing her MBA, Shay lives and breathes all things marketing and communications. In her free time (what’s that?!) she enjoys traveling, staying active, and spending time with friends & family.
Insightin Health is a data driven decision making technology™ that connects industry experienced marketing strategy and technology to provide a result driven engagement platform for our healthcare clients. We deliver differentiated ROI-driven solutions for Health Plans in member acquisition, retention, and engagement. Our technology covers all channels for the personalized experience deliver- direct to member, distribution (FMO/Broker), call-centers, and providers. Our team's unique experience covering campaigns and strategies across the engagement spectrum enables our clients to understand the whole landscape from an enterprise level, down to an individual member. Our platform delivers the modern day population health management solution for our healthcare clients with a cost effective and ROI driven approach.
We are currently looking for energetic people to join our aggressive business development team.
Our digital team delivers industry leading ways new leads and member engagement for our clients.
Join our big data analytic team to develop fun and effective predictive modeling for our clients.
PMPM savings by digital transformation
Improved provider engagement for HEDIS® incentive program
Additional member acquisition from AEP campaign
Our clients love what we do for them!!